Peloton
Peloton Interactive, Inc. is an exercise equipment and media company. It was founded in 2012 by John Foley and launched off a Kickstarter funding campaign in 2013.

Peloton Interactive, Inc. is an exercise equipment and media company. It was founded in 2012 by John Foley and launched off a Kickstarter funding campaign in 2013.
Peloton has been rumored to release a rower at some point, and Fortune Magazine is reporting they spotted a rowing machine in the Peloton R&D labs.
Expand Expanding CloseFirst spotted by Adam White, Peloton is looking to hire a new Director of Original Content to lead the company’s efforts to move beyond the fitness class.
Expand Expanding ClosePeloton might dominate the news cycle for connected fitness, but ICON is quietly releasing some amazing products with iFit integration. Today, they’ve announced the release of three new products currently available to order.
Expand Expanding ClosePeloton CEO John Foley recently did an interview during the Goldman Sachs Technology Conference in which he offered a peek into the fitness company’s future. While he didn’t confirm any concrete plans, he did hint at several avenues Peloton was considering within the strength category.
Expand Expanding CloseWith a turbulent 2020 among an economy of struggling businesses due to COVID-19, Peloton saw continued growth and recorded its first billion-dollar quarter. However, the only factor slowing this connected fitness company down has been Peloton delivery delays.
Expand Expanding CloseFurthering proof that the Peloton brand is growing rapidly, SNL took to spoofing the company and its “positive approach” to motivation.
Expand Expanding CloseFitness and nutrition company Beachbody recently announced a three-way merger with equipment manufacturer MYX Fitness and a blank check SPAC (special purpose acquisition company) Forest Road Acquisition Corp. As a result, the three companies will join forces to go public at a combined value of $2.9 billion.
Expand Expanding CloseAfter their earnings call, Peloton noted that it was doing a new capital raise. They initially said they were going to raise $600 million in convertible senior notes but later raised it to closer to $1 billion. Peloton will net $854 million after commissions and fees.
Expand Expanding CloseWhen Peloton delayed the new lower-cost Treadmill in the US until late May, they noted that it would still be coming to Canada on time.
Expand Expanding CloseUpdate: this feature is now live in the Peloton digital app
Peloton is looking to debut a new beta feature for iOS users of its app. The new feature, titled “course planner,” will allow Peloton members to select and schedule specific dates and times using the app. This is all accomplished through a new calendar function placed within each class’s main page.
Expand Expanding CloseIn late January, Peloton was awarded a new patent by the US patent office (Patent #10,898,760) for “Coordinating workouts across remote exercise machines.”
Expand Expanding CloseDo you love riding or running on your Peloton, but miss the camaraderie that comes with taking a class with a friend? No one said you cannot have both! This how-to guide will walk you through how to enable video chat on your Peloton. From there, it will guide you in connecting with your friends on Peloton to start video chatting during a ride.
Expand Expanding CloseJust a day after Peloton announced a $100 million investment in expedited deliveries to customers globally, the fitness manufacturer appears to be looking to extend to Australia. Recent development applications for retail space Down Under support rumors that Peloton is in fact expanding.
Expand Expanding CloseFollowing its Q2 Fiscal 2021 earnings webcast, Peloton released a message to customers via its company blog. Cofounder and CEO John Foley opened up about the logistical challenges Peloton deliveries faced in 2020 due to increased demand and COVID-19.
Expand Expanding ClosePeloton has announced that UK consumers who have ordered a Bike or Tread are unfortunately in for a long wait. Due to disruptions from Brexit and global shipping problems, the company is struggling to keep up with the huge uptick in demand since the COVID-19 pandemic. It sounds like European consumers, at least in Germany, will be left waiting as well – for how long, it’s not clear.
According to the BBC, CEO and founder John Foley apologized, saying, “We are (and always have been) a company that is deeply committed to your happiness and we’ve fallen short of that in this regard.” He continued:
“In Europe, despite our best efforts to prepare for the impact of Brexit on January 1st, we experienced additional disruption to inventory bound for the UK and Germany.”
He said the company was shipping some of its products by air instead of by sea to get them to customers, but added that because of its environmental concerns “we will not always fly bikes in airplanes over the ocean.”
In a call with investors yesterday, Foley announced that due to the strong UK demand and delivery and manufacturing challenges, the company is delaying the US-wide rollout of the Peloton Tread until May 27.
Boasting 4.4 million users, Peloton also said it has surpassed $1 billion revenue for the first time in the second fiscal quarter of 2021.
Peloton customers may want to connect their Bluetooth devices for a number of reasons. Perhaps you’re getting in a workout before sunrise and don’t want to wake a partner or child. Conversely, maybe you want even more volume for your 90’s alt. rock ride, so you connect your Bluetooth speaker. No matter the reason, this guide will help you connect quickly so you can get back to sweating.
Expand Expanding CloseDuring its Q2 Fiscal 2021 earnings webcast, Peloton announced that due to the strong UK demand of the Peloton and delivery and manufacturing challenges, it’s delaying the US-wide rollout until May 27.
Expand Expanding ClosePeloton has announced its Q2 fiscal 2021 earnings, and it’s now posted its first billion-dollar quarter, as the momentum keeps climbing for the connected fitness provider.
Expand Expanding CloseSo you just spent a good chunk of your monthly budget on a new Peloton machine. You already did your research and budgeting, then decided it was worth the money. Now it’s been delivered and you have to decide whether to buy the Peloton extended warranty. Below we will outline the fine print to the limited and extended warranties, to help you decide the best move for you.
Expand Expanding CloseAs was rumored, we have the Peloton Homecoming 2021 event announcement. Unlike previous events, this one will be digital due to COVID-19.
Expand Expanding CloseAs 2021 starts to garner momentum, Peloton continues to grow in membership and available products. However, many consumers have the same question, whether it’s to a friend who owns a Bike or in the forums of r/pelotoncycle. Is Peloton worth the money? Here are some factors you may or may not have considered to aid you in your potential fitness investment.
Expand Expanding CloseMany would argue that the price of a Peloton Bike or Tread alone is steep enough. To then to add a monthly fee of $39 on top of that might seem like robbery. Peloton appears to be doing well in regard to the sales of its fitness machines. So why exactly does the fitness company offer subscription-based workouts? The answer is simple economics.
Expand Expanding CloseOne of the best aspects of Peloton is the wide variety of options when it comes to the teaching style of the instructors. Shape Magazine recently detailed the best instructors to match your specific workout style.
Expand Expanding CloseOn Peloton’s official Facebook page, Peloton members were informed that all live classes from their New York-based studio would be canceled on February 1 due to inclement weather.
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