On Jimmy Kimmel, Peloton was the target of a new spoof video with the creation of Pteloton service. It’s the ideal service for when you want to talk about Peloton, but no one around you wants to listen.
When gyms were closed in 2020 due to worldwide lockdowns, the Peloton delivery person became a local celebrity as people looking to stay in shape flocked to the connected fitness company.
Peloton’s Sessions feature was released last year in a beta format as a way to schedule a ride or run with your friends and then get a fresh leaderboard. It’s now back with new functionality based on customer feedback and integration with the new Peloton Scheduling feature.
As Peloton continues to grow as a company, it is stepping up its lobbying efforts in Washington, DC.
There is no shortage of celebrities on Peloton. Even before COVID-19 sent everyone home to workout, celebrities already enjoyed the privacy of being able to exercise in their own home. We’ve even compiled a list of famous people on Peloton if you want to work out with them.
Many people had thought that JJ Watt (NFL player) was a Peloton user because someone on there claimed to be him. He recently was released by the Houston Texans, and it was reported that he had listed a few teams in his bio to give speculation on where he was headed.
The problem? He’s not a Peloton user per his verified Twitter account.
As Peloton continues to grow, they need to develop a verified user system similar to Twitter. Peloton is on the verge of becoming a social network as it continues to innovate on its features list, so celebrities will want a way to make sure someone cannot impersonate them on the platform.
Peloton could give verified users additional controls/options while on a ride. Verified users could have the option to disable people sending them high-fives, auto-disable friend requests, and let people “follow” them. Verified users could publically signal rides they plan to do, and then it would encourage others to join in.