On March 31, Tonal announced that had raised another $250 million in a Series E funding round with a valuation of $1.6 billion, putting the company in unicorn status.
A Google image search for NordicTrack Fusion CST has revealed a potentially new product from the fitness company that features a mirrored at-home gym unit. Several images have surfaced that suggest NordicTrack has a new mirror fitness product set to debut, perhaps just not yet.
As the market for connected fitness and available home fitness products, we want to widen our spotlight and showcase as many products as possible. One of the growing fitness realms is mirrored fitness. Products like the Mirror, Echelon Reflect, ProForm VUE, NordicTrack VAULT, and FORME Studio all offer workout content where you can also simultaneously view your own form. While they may look similar, they each offer their own unique features and design. Let’s take a look at Mirror vs. Echelon’s offerings, and compare some others as well.
One of the patents owned by NordicTrack is the auto-follow technology that they’re currently suing Peloton over. If you’ve never used it on a NordicTrack or Peloton Bike+, it’s a pretty magical experience. Today, NordicTrack is launching ActivePulse as a next step in that ecosystem.
Built out of carbon steel, Vault features a 32-inch HD touchscreen covered by a rotating 60 x 22-inch mirror, allowing users to work out anywhere in their home while feeling as if their iFit trainer is right there.
One of the lacking areas for iFit’s fitness platform has been music, but the product is gaining additional functionality through the iFit mainstream music feature.
ICON, the company behind the popular iFit fitness service is adding Bluetooth headphone connectivity to its popular NordicTrack, ProForm, and Freemotion lineup.
ICON Health & Fitness, which is behind NordicTrack, ProForm, and Freemotion, has announced a new $200 million investment by L Catterton, the largest consumer-focused private equity firm, and is joined by existing investor Pamplona Capital Management.