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Avatar for Chance Miller
Apple Watch Lanebreak

Investors again call on Peloton to sell to Apple, unhappy with new CEO

Activist investors at Blackwells Capital aren’t happy with Peloton’s recent changes and are once again calling on the company to explore an acquisition from Apple. In a new report released this week, Blackwells Capital says that Peloton hasn’t made any substantive progress under new CEO Barry McCarthy, and in fact, “shareholders are worse off now than before.”

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Apple Watch Lanebreak

Peloton now sells Apple Watch bands; is it cozying up to Apple under its new leadership?

As reported by our colleagues at Connect The Watts, Peloton yesterday started rolling out support for Apple Watch heart rate integration to its Bike and Tread products. In conjunction with this announcement, Peloton has also started selling Apple Watch bands featuring a prominent Peloton logo.

Could this be a sign that, despite being competitors in the subscription fitness industry, Peloton is looking to cozy up to Apple?

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Peloton will soon give you a Bike and All-Access subscription for just $60/month

As it looks to return to growth and profitability, Peloton will soon start testing a new way to get a Peloton Bike as well as a Peloton subscription for a single monthly price. According to a new report from the Wall Street Journal, Peloton stores in select cities will offer a bike and subscription combo starting at $60 per month starting on Friday…

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WSJ: Amazon mulling potential Peloton acquisition; ‘other suitors’ also in the running

Update: The Financial Times now reports that Nike has also discussed an acquisition of Peloton. The report also says: “Other buyers are also likely to emerge, said those briefed on the matter, potentially including Apple and large private equity buyers.”

Peloton’s struggles over the last several months have been well-documented, leading to speculation about a potential acquisition by a Big Tech company. While some investors have called on Peloton to consider a sale to Apple, a new report from The Wall Street Journal says that Amazon is expressing interest in a potential deal.

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Peloton says Apple’s App Tracking Transparency feature is hurting its ability to gain subscribers

Popular connected fitness company Peloton reported its earnings for fiscal Q1 2022 today. The company missed expectations across the board, and it’s blaming Apple for some of its challenges. Specifically, like many other companies recently, Peloton says that Apple’s App Tracking Transparency platform is impacting its ability to gain new subscribers…

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Peloton reports Q1 earnings miss, slashes forecast: PTON plunges 25%

Peloton reported its earnings for fiscal Q1 2022, coming in below analyst expectations both in terms of revenue and loss-per-share. The company reported $805.2 million in revenue for the quarter, compared to expectations of $810.7 million. It reported a loss per share of $1.25, higher than expectations of a $1.07 loss per share, for a total loss of $376 million.

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Peloton becoming an ‘antidote to Spotify’ for the music industry, analysts say

Music is an incredible part of the Peloton experience, and a report from The Telegraph this month offers an interesting look at how Peloton is becoming a larger player in the music industry as a whole.

The report explains that while Spotify focuses on quantity, Peloton’s interest in music is very curated and hand-picked, something that has attracted interest from the music industry.

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Jess King now a Peloton Tread instructor, new classes available today

Peloton has officially announced that popular Bike instructor Jess King will be bringing her coaching talent to the Tread as well. After several months of rumors, the first on-demand Peloton Tread classes with Jess are now available, and she will coach her first live Tread class later today.

And if you’re a fan of Jess’ Bike classes, she’ll continue coaching those as well.

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Peloton Bike vs Bike+: Which should you buy?

Peloton bike vs bike+

Peloton this week officially unveiled its new Bike+, bringing a variety of new features and changes compared to the original Peloton Bike. In conjunction with the Bike+ introduction, Peloton also dropped the price of the standard Bike, creating a tricky dilemma for current Peloton owners and new shoppers alike. Read on as we round up everything we know about the Peloton Bike vs Peloton Bike+.

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