FightCamp, a connected fitness manufacturer of at-home boxing gyms, has announced a $90 million round of funding backed by celebrities, champion fighters, and venture capitalists. FightCamp plans to use the influx of funds to expand its app to Android users, distribute FightCamp products internationally, and expand its library of workouts around boxing, kickboxing, and martial arts.
FightCamp is an at-home boxing gym that utilizes proprietary technology to track your punches, allowing you to compete against your own progress or other members. Bluetooth-enabled sensors fit perfectly in your hand wraps, allowing the app to track the count and output of each punch.
Since its community inception, FightCamp members have thrown over 1 billion punches together, and sales have increased 30-fold the past two years. With FightCamp’s latest funding announcement, we can expect the brand to expand its reach even further.
FightCamp garners additional $90 million in funding
In a press release from the connected fitness company this morning, FightCamp has received a boost of $90 million in funding led by New Enterprise Associates (NEA), a venture capital firm with over $20 billion in assets under management, and Connect Ventures, an investment partnership between Creative Artists Agency (CAA) and NEA.
Investor “Iron Mike” Tyson is part of the funding group and shared the following statement about FightCamp:
FightCamp takes me back to the basics with a heavy cardio focused regimen. It was a cool way to introduce Boxing to my kids and now I can’t keep them off it.
Other investors include celebrity fighters from professional boxing and MMA, including Floyd “Money” Mayweather, UFC Hall of Famer and Captain America nemesis Georges St-Pierre, and reigning UFC heavyweight champion Francis Ngannou.
Furthermore, FightCamp saw funding from entertainment celebrities like actor Katheryn Winnick and recording artist Usher, who recently collaborated with Peloton as well.
FightCamp now has more room (and money) to grow
In a crowded connected fitness market, FightCamp stands in a weight class of its own by offering a product that emulates a professional sport in your own home. This notion, along with circumstances surrounding the COVID-19 pandemic, has led many to forego the gym for at home fitness products like FightCamp. Founder and CEO Khalil Zahar elaborates:
The at-home fitness category was accelerated last year. Now, as more consumers adopt the trend as their permanent routine, we have an even greater opportunity to give people a taste of Boxing and Martial Arts culture in their own home. The growth we saw during our first two years before the pandemic started proves that the connected fitness industry is here to stay long after the pandemic is over, and getting the best professional fighters as investors in FightCamp is another step toward giving consumers the most authentic Martial Arts experience from the comfort of their home.
As previously mentioned, FightCamp plans to use this funding to expand its app to Android, as well as sell product to other countries outside the US.
With increased sales, new and improved content, and now the backing of both venture capitalists and prize fighters, FightCamp has a lot of support in its corner of the ring.
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