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Peloton announces corporate wellness offering

Peloton’s worst-kept secret has now finally been made public. As has been rumored for some time through job openings, its corporate wellness program is now officially available.

In a press release this morning, Peloton released the details on how organizations can partner with Peloton to unlock employee health improvements.

“Introducing Peloton Corporate Wellness is the latest step to making the award winning Peloton experience more accessible,” said Peloton’s President William Lynch. “Over the years we’ve worked hard to help our Members achieve healthier and happier lifestyles. Peloton Corporate Wellness is the natural extension for us to be able to scale that offering. Together with our Corporate Wellness partners, we’re now able to share the experience with millions more while also driving stronger culture and community within the workplace.” 

Starting today, organizations can offer subsidized access to both Peloton digital and Peloton All Access. Peloton is also offering exclusive benefits on  Connected Fitness products as well.

Peloton said that SAP, Samsung, and Wayfair are among the first organizations to take part in the program.

“Our employees are the key to our success,” said Dan Healey, Head of Human Resources for SAP North America. “We’re thrilled to pilot Peloton’s Corporate Wellness program as an additional benefit to foster employee engagement and inspiration. As a pioneer in hybrid work, SAP has long found creative ways to encourage a sense of community, including last year with Peloton. We’re excited to expand our collaboration with Peloton as we continue to invest in our employees’ mental and physical wellness.”

Cassidy Rouse will lead the Peloton Corporate Wellness program with a goal of making Peloton accessible to everyone.

“We heard from partners that they need flexible employee wellness solutions that can meet the evolving demands of a modern workforce,” said Rouse. “Whether you’re at home, on the road, or in the office, you should be able to access the physical or mental exercise that fits your schedule – and even team up with a coworker to motivate each other.” 

CTW’s Take

When everyone was working in the office, it was quite common to have onsite gyms to give employees an easy option to get in a workout. Now that remote work is a huge part of corporate culture, Peloton is the perfect partner. I start my day with either a ride or a strength class (sometimes both!), and I know it improves my productivity. I have more energy and I’m happier, so it makes sense for Peloton to continue to expand its potential market by offering programs to organizations at a discount to be included in an employee benefits package.


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