Peleton CEO John Foley issued a public statement after a child tragically lost their life in an accident involving a Peloton Tread+. Out of respect for the family, details of the incident have not been disclosed. Regardless, Peloton has issued a public sentiment of company-wide heartbreak.
In the official statement released by Peloton, Foley admits the company was aware of a small number of incidents involving children and the Tread+. Foley sent his condolences on behalf of Peloton to all the families involved. However, it appears this is the first death at the hands of one of its products. What’s more tragic is that it was a child.
The CEO reiterates how the company builds its products with safety in mind. Foley then begs the community of Peloton owners to follow safe practices at home with its fitness equipment:
- Keep children and pets away from Peloton exercise equipment at all times. Before you begin a workout, double check to make sure that the space around your Peloton exercise equipment is clear.
- When you finish a workout on your Tread+, remove the safety key and store it out of reach of children and anyone else who should not be able to start the Tread+.
As a result of the tragic incident, Peloton is reassessing its safety precautions. It hopes to ensure nothing like this ever happens again. John Foley explains:
We are always looking for new ways to ensure that you have the best experience with our products, and we are currently assessing ways to reinforce our warnings about these critical safety precautions to hopefully prevent future accidents.
The Tread+ is the newest product to debut for Peloton and hasn’t even delivered to all global markets yet. Despite the recent accident, the Peloton Tread is in high demand. Currently, the Tread+ only available in the US and still takes 6-10 weeks to deliver.
The standard Tread is beginning to roll out in other countries such as Canada. Although funny enough, it will not be available for order in the States until the end of May. This is due to an excessive demand for it in the UK.